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Make Your
Savvy Life
Happen

For Nedbank’s Student Orientation Week on-campus activations, we collaborated with three top South African illustrators to create artwork that visually communicated “Make Your Savvy Life Happen”. The illustrations and their applications (posters, leaflets, giveaways, activation branding) became collectors’ items that students would seek out rather than discard, like double-sided leaflets that folded out into posters students could put up in their dorms.